Sometimes, some ad content is preloaded to the website, which the adblock technology cannot block it from loading.It is maintained by the community (in other words, it’s largely unbiased).The goal of this blocklist is to automatically remove any type of unwanted content that doesn’t belong on the webpage, such as plain, unformatted images and web page designs that are not part of the actual website, pop-up ads and banners, auto-playing videos with sound that cover half your screen, strange tracking, and so on. EasyList: A huge blocklist collection of URLs of known ads on English-language websites all over the web.

If it is, then the request to external content is blocked and the ad is not downloaded into the webpage. In a nutshell, adblock technology is a set of rules that are established in these filter lists that determine what should be blocked or not blocked on webpages you are visiting.įilter lists are typically maintained by a third party community that is not affiliated with the developers of adblockers or ad companies. When you visit a website, adblock quickly checks if that website is in one of these filter lists. These lists simply consist of a list of URLs in the form of either an “allowlist” or “blocklist”. In other words, adblockers stop ads from downloading on your browser, allowing web pages to load faster and offering a better browser experience.įurther reading: Should you use an ad blocker? How does Adblock work?Īdblock technology relies on simple lists, called filter lists, that determine what to block and hide, or what to allow to appear on the pages you visit. Technically speaking, adblockers do not block ads – they block web requests that download content into the browser.

Adblockers play a key role in protecting our privacy and providing a smooth browsing experience

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